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Website design,
beautiful, conversion-focused, and on-brand

UI/UX design for new websites and redesigns of outdated ones. Figma, prototype, design system, and developer handoff in one clean process.

×2
engagement
98%
satisfied
3-5d
days
Figma + prototype Desktop + Mobile Design System A/B variants
Message me on Telegram Describe your project →
🎨 Figma
📱 Mobile-first
+28% CR
✦ Design System
design.figma · prototype ⚡ SAVED
LAYERS
Nav
Hero
Cards
CTA
Footer
Forms
Trust
COLORS
FONTS Aa Bb
45% ↑
Conversion
×2
engagement
98%
satisfied
3-5d
days
+28%
conversion
3 weeks
multi-page
30+
projects
100%
Figma + prototype

Why your website design pushes customers away

🏚️

The site looks stuck in 2016

A visitor decides whether to trust you in about 3 seconds. An outdated design tells them the company is not moving forward.

Result: trust is lost before the copy is even read
🪞

Competitors look premium

Your product may be just as strong, but their website looks like a $5,000 build while yours feels like a free template. When quality looks equal, customers choose the one that looks more expensive.

Result: you lose to competitors on first impression
🎨

The brand changes from page to page

One set of colors on the homepage, another on service pages, and a third style on social media. The customer does not recognize the brand as one coherent thing.

Result: zero brand recognition

A visitor decides whether to trust you in about 3 seconds. An outdated design tells them the company is not moving forward.

→ trust is lost before anyone reads the copy

Who needs UI/UX design

🎯

New website or landing page

You want to launch a site that actually sells, not just looks nice. I design it around your business, from the homepage to the service pages.

Landing page design UI implementation Figma
🔄

Outdated website

The site feels like it is stuck in 2015, and you can see it. I refresh the visual layer without changing the structure, so search traffic does not slip.

Redesign UX audit Figma
🧩

One consistent style across the whole site

Buttons look one way, colors another, and the font changes again. I systematize every element so the site feels coherent on every page.

UI system Design guide Figma

You want to launch a site that actually sells, not just looks nice. I design it around your business, from the homepage to the service pages.

Landing page design UI implementation Figma

The site feels like it is stuck in 2015, and you can see it. I refresh the visual layer without changing the structure, so search traffic does not slip.

Redesign UX audit Figma

Buttons look one way, colors another, and the font changes again. I systematize every element so the site feels coherent on every page.

UI system Design guide Figma

What I actually do

🏗

Architecture and wireframes

Page structure, user flow, and wireframes in Figma before we move into final design.

🎨

UI design and prototype

Final desktop + mobile layouts for every page, plus an interactive prototype for review.

📦

Developer handoff

Comments on the layouts plus spacing, typography, and color specs so the developer gets everything needed to build cleanly.

What I actually do

UI/UX design, redesigns, landing pages, design systems, and branding: the full cycle from idea to developer handoff.

🏗 New design Figma + prototype
Page architecture, wireframes, UI design, and an interactive desktop + mobile prototype. Full handoff to development with specifications.
FigmaWireframesPrototypeSpecification

How the work is structured

1
Brief and research
Gather requirements, analyze competitors, and define the target audience.
📅 2-3 days
2
Wireframes
Page structure and prototypes for the key screens.
📅 3-5 days
3
Design and prototype
Final design in Figma with an interactive prototype.
📅 5-7 days
4
Revisions and handoff
2 rounds of revisions plus asset prep for development.
📅 2-3 days

Designer stack

Design
Figma
Core tool
Webflow
No-code implementation
Illustrator
Vectors and logos
Prototyping
FigJam
User flow and mapping
Principle
Micro-animations
Zeplin
Specification
Communication
Notion
Briefs and docs
Loom
Video walkthrough

Designer stack

Design
  • Figma UI/UX
  • Webflow No-code
  • Illustrator Vector
Prototyping
  • FigJam User flow
  • Principle Animations
  • Zeplin Handoff
Communication
  • Notion Documents
  • Loom Video

What was done

Mobile-first design in Figma. Custom PHP/SCSS without page builders. Optimized images and typography, lazy loading, and Core Web Vitals tuned up to a 97 Lighthouse score.

97
Lighthouse score
5%
conversion rate
1.2s
FCP
2.1s
LCP
Process
Figma mobile-first prototype
Custom PHP/SCSS without page builders
Performance + SEO optimization
Full case study →
B
Blinds & Shutters
landing page · UK
DESIGN
Figma mobile-first prototype
DEVELOPMENT
Custom PHP/SCSS without page builders
RESULT
Performance + SEO optimization
97
Lighthouse score
5%
conversion rate
1.2s
FCP
2.1s
LCP
👆 tap for case details
What was done
Mobile-first design in Figma. Custom PHP/SCSS without page builders. Optimized images and typography, lazy loading, and Core Web Vitals tuned up to a 97 Lighthouse score.
Full case study →
👆 tap to go back

Design pricing

DESIGN LITE
from $390
Landing page or 3-5 pages
  • Wireframes + final screens
  • Desktop + Mobile
  • Interactive prototype
  • 2 revision rounds
  • Developer handoff
Book →
DESIGN FULL
from $1 290
Full design system + mobile
  • Unlimited page count
  • Full design system + brand book
  • Mobile app or PWA
  • Social templates and marketing materials
  • Priority support for 3 months
Discuss →

✦ UX audit of the current site included free when you book

Works better together

Anastasia Kyslenko — Ad Astra Marketing

Who works on your project

I am Anastasiia Kislenko. Not an agency, not a team of interns. You work directly with me, from strategy to reporting. No middle managers and no handoff of key work to juniors.

6+ years of experience 120+ clients 5 markets (UA, DE, PL, UK, US)
Anastasia Kyslenko — Ad Astra Marketing
Anastasia Kyslenko
● online now

Hi! I am not an agency or a team of interns. You work directly with me, from strategy to reporting. No middle managers and no handoff of key work to juniors.

now
6+
years
120+
clients
5
markets
Message me on Telegram

What clients say

★★★★★

After launching the Google Ads campaigns, the number of leads tripled in the first month. Anastasiia set up the audiences and keywords precisely, so the budget works efficiently without waste.

I
Ihor Savchenko
Director, logistics company
★★★★★

We ordered a redesign of our corporate website, and the result exceeded expectations. Modern, fast, and easy to use on mobile. Clients themselves keep noting that working with us now feels much more professional.

O
Oksana Lytvyn
Marketing Manager, IT company
★★★★★

I am very grateful for the communication. Always reachable, always explaining every step. In 3 months we moved the site into Google’s top 5 for our key queries. I recommend her to anyone who wants results.

M
Maryna Kovalenko
Beauty studio owner, Lviv
★★★★★

"After launching the Google Ads campaigns, the number of leads tripled in the first month. Anastasiia set up the audiences and keywords precisely, so the budget works efficiently without waste."

I
Ihor Savchenko
Director, logistics company
★★★★★

"We ordered a redesign of our corporate website, and the result exceeded expectations. Modern, fast, and easy to use on mobile. Clients themselves keep noting that working with us now feels much more professional."

O
Oksana Lytvyn
Marketing Manager, IT company
★★★★★

"I am very grateful for the communication. Always reachable, always explaining every step. In 3 months we moved the site into Google’s top 5 for our key queries. I recommend her to anyone who wants results."

M
Maryna Kovalenko
Beauty studio owner, Lviv

FAQ

Which formats do you deliver the designs in?

A full Figma file with all pages and components, PNG/SVG exports for every asset, Zeplin specs or in-file Figma comments for the developer. If needed, I also record a Loom walkthrough.

Is development included in the price?

No. Design and development are separate services. But I can also build the site from my own design or hand everything over to another developer with full specs.

How many revisions are included?

Lite includes 2 rounds, Pro includes 3, and Full is unlimited within the agreed scope. Revisions outside the package are billed separately.

How long does a project take?

A landing page takes 5-7 business days. A multi-page site takes 2-4 weeks. A full design system takes 3-6 weeks depending on scope.

Do you design for mobile too?

Yes, always. Every package includes desktop + mobile versions. I follow a mobile-first approach, designing for the phone first and then scaling up for desktop.

Can you do only a UX audit?

Yes. UX audit is available as a standalone service, with a detailed report, concrete recommendations for each page, and a prioritized action list.

Get started

Let’s build a design that
converts and stands out

I reply within 24 hours, ask the right project questions, and suggest an approach with an estimated timeline.

Message me on Telegram
  • Free UX audit of the current site
  • First prototype delivered by day 3
  • Detailed scope and fixed deadlines in the agreement
I will reply within 24 hours